Behind the scenes of Magic Chairs cover

It seems that there has been some talk about how we actually made the cover for Efterklang’s album, Magic Chairs. For instance, our intern Mikkel from Bergen Kunsthøgskole told us that his class had discussed it and had reached the conclusion that it must be computer generated 3D graphics! This is not quite the case… Without revealing too much, here are some behind-the-scenes photos from our preparations and from the actual photo shoot.

We produced the ribbons ourselves, dying textiles and sewing everything by hand. Gry Rasmussen, who was our intern at the time and has a BA in textile design from Kolding Design School, helped us figure out how to dye the fabric in all imaginable colours. Before the actual shoot, all the ribbons were taken out on a test drive in our courtyard and in the Botanical Garden of Copenhagen.

It was a difficult task finding the right place to shoot the cover photo. We had been all over Copenhagen, and finally we found the perfect place: in the courtyard of Thorvaldsen’s Museum. The museum houses nearly all of the sculptor Bertel Thorvaldsen’s original models of sculptures he created for numerous European countries. We fell for the architectural lines, the mixture of neoclassicism and orientally inspired details. Together with the ribbons we thought it made a really striking combination of colours and monumental lines. Thorvaldsen was actually buried in the middle of the courtyard, beneath the plant in the middle.

On the day of the shoot there was a fair amount of panic, because it was raining and the courtyard was completely wet, which was something we hadn’t intended at all. Efterklang made a desperate attempt at scraping and drying water off the floor while rain kept falling. (Imagine trying to wipe a 300 square meter bathroom floor dry while the shower is on, and you’ll have a pretty good idea of how hopeless this was). All the ribbons got soaked and were way too heavy, so the 20 invisible gymnasts that we had assembled from all over town had a hard time making them fly. But as it turned out, the wet floor is a huge asset for the final image, giving it a glassy and surrealist feel. So for those of you who might have thought it to be marble, we can reveal that it’s only wet tar…

The final album cover is the result of 1 month of intense work! The photo is taken by our long time collaborator Brian Buchard. We’ll give you a little introduction to him soon…


Comments for Behind the scenes of Magic Chairs cover

Bryan | April 5, 2010 at 8:22 am

Wow! That’s so neat. Thanks for posting this, I have to say I was wondering about it… :)


Thursday Talent: Hvass and Hannibal | Stuff 4 Designers | January 27, 2011 at 11:51 am

[...] all of the above!  All my questions were answered when they did a behind the scenes post on their blog. The process is fascinating and well worth a [...]

HvassHannibal | January 27, 2011 at 4:42 pm

Hi there, thank you so much, we just saw the very nice post you did about us, thanks again! :–)

Xav | July 2, 2013 at 9:12 pm

The most beautiful album cover I’ve never seen!

HvassHannibal | July 9, 2013 at 3:30 pm

WOW thank you!!!! :-D

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